summerain203
New Member
Measurement
A final obstacle on the road to strategic execution is the inability of most companies to accurately measure true strategic performance. Too many organizations focus measurement efforts on lagging financial outcomes (lag indicators) instead of key drivers of performance (leading indicators). As a result, intangible assets are typically undervalued or not measured at all. These intangible assets can account for 80% of a company’s valuation, and are the key levers to pull when making corrective actions. Examples of intangible assets include management effectiveness, process excellence, brand recognition and innovation. Focus on tangible assets alone, like financial results and budget discrepancies, limits management’s view of performance
to past performance alone. To effectively measure past performance and make accurate predictions of future performance a more holistic approach to measurement is necessary.
Ai dịch giùm mình đoạn này tốt mình xin biếu người đó trước công vnz
A final obstacle on the road to strategic execution is the inability of most companies to accurately measure true strategic performance. Too many organizations focus measurement efforts on lagging financial outcomes (lag indicators) instead of key drivers of performance (leading indicators). As a result, intangible assets are typically undervalued or not measured at all. These intangible assets can account for 80% of a company’s valuation, and are the key levers to pull when making corrective actions. Examples of intangible assets include management effectiveness, process excellence, brand recognition and innovation. Focus on tangible assets alone, like financial results and budget discrepancies, limits management’s view of performance
to past performance alone. To effectively measure past performance and make accurate predictions of future performance a more holistic approach to measurement is necessary.
Ai dịch giùm mình đoạn này tốt mình xin biếu người đó trước công vnz